RFU Gus

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From 2010 to 2013, I was a member of the verbal identity team at Interbrand in London, where I worked as a copywriter and tone of voice consultant across a wide range of projects for their high profile clients.

I now offer these services as a freelancer. Regular assignments include company and product naming, taglines, tone of voice development, ad and headline writing, scripts, brochures, web content, pitches and brand implementation. 

In the last couple of years, I’ve written for a variety of clients across different sectors. Companies include: Avios, Opel, Toyota, Wrigley’s, Saint-Gobain, Haier, Electrolux, AEG, RFU, Fulham FC, Lucky Voice, Middlesex University, Hays, BP, Sage, Swiss Re, UBS, Equifax, adidas, Wedgwood, NEST Pensions, Julius Baer, Barings, Aimia and Bupa.